To drive awareness of the brand, homegenius needed a top-of-the-funnel advertising campaign that spoke to the unique needs and challenges of real estate agents and brokerages.

This social-first campaign, employing animations and thought-provoking messaging designed to stop-the-scroll, brought to life the ways in which homegenius connects all the dots and is transforming real estate transactions – daring a real estate agent to rethink the old, and welcome a whole new, simpler way to transact.